PERA has consolidated office operations at a new location in New York City:
101 West 31st Street
Suite 1005
New York, NY 10001
Phone: 646-839-0430
Fax: 212-244-1502
JJ will be available at the office for meetings several days a month.
PERA has access to a conference room. A 24/7 voice mail phone message
system is in operation. Mail and packages can be sent to the new address
effective immediately.
PERA Announces New Improvements and Member Commitment
The Production Equipment Rental Association is initiating major changes. This new homepage is the beginning of just one, the new PERA website. Since April, PERA has reestablished the position of Executive Director, authorized the establishment of a new office location, consulted with board and general members on the needs and future development of the organization and started discussions with vendors on new member benefit programs. Please come back to this site often to stay up to date on the new PERA.
Executive Director:
John (JJ) Johnston became PERA Executive Director April 1. His experience includes 33 years in the Kodak Motion Picture Business Unit holding positions in sales, marketing and management. He has lived and worked in Hollywood, Dallas, Atlanta, Rochester and New York City. His motion picture experience includes all market segments, production and post production and film and digital technologies. JJ also serves as Executive Director of the NY Production Alliance and as a marketing consultant to Jon Fauer's Film and Digital Times newsletter. He brings considerable experience working with organizations in the motion picture and advertising arenas, including AICP, ICG, ASC and the Advertising Club of NY. JJ can be reached at the new PERA office (646-839-0430), by email jj@peraonline.org or his mobile phone (585-259-9283).
New Web Site
PERA has contracted with Corporate Communications to develop a new web site. We will be rebuilding a more functional, member friendly web presence, including:
- Calendar of Coming Events
- Member Information
- Industry Contacts and Links
- Password Access, Members Only Section
- Credit Card Dues Payments
- Discussion Forums
- Stolen Equipment Posting
- Expertise Articles
- New Member Discount Programs
- And More...
Contact PERA
We would like your feedback and questions regarding the new PERA. Click here to send an email, or contact JJ at the PERA office or his mobile phone. We want your ideas, comments and participation in the future of PERA providing professional services and member value to the production rental industry.
